Avoid All Caps

Posted by mjces in On Writing, Writing Tip | 1 comment

Tell me, which of these two paragraphs is easier to read? JOURNALISM ON THE OTHER HAND OPENS UP TO A LOT OF OPPORTUNITIES EVEN AT FIRST GLANCE. ANYWAY, ANY FORM OF WRITING DEGREE CAN LEAD TO DIFFERENT JOBS AND CAREERS AND THE POSSIBILITIES OF GROWTH ARE TRULY ENDLESS. or Journalism on the other hand opens up to a lot of opportunities even at first glance. Anyway, any form of writing degree can...

Learn How to KISS

Posted by mjces in Blog Writing, Copywriting, On Writing | 4 comments

There is a high probability that we will experience some precipitation tomorrow. What’s wrong with that sentence? Grammatically, I believe it’s correct but there’s something there that makes any writer and reader feel uneasy. It’s full of big words! This sentence is the work of a pretentious writer trying to sound too intelligent. He used two words when one may...