The Importance of the Anchor Text
Why the Anchor Text and the Keyword Should Go Together First of all, what is an anchor text? The anchor text is the clickable text in a hyperlink. Do I need to explain what a hyperlink is? I hope not. An example of an anchor text and a hyperlink is this: my favorite place in the whole world! The anchor text there is “my favorite place in the whole world!” and it is hyperlinked to...
Read MoreWhat’s Your Blog’s Main Keyword?
I have a friend who has just created her first blog and she is almost completely new to the whole blogging concept. So I decided to give her the basics of what blogging is, how she can rank well in the search engines based on certain keywords and also the fact that she could earn from it. She was actually very interested in the whole search engine ranking idea. So when I asked her what’s...
Read MoreKeyword Density for A 300-Word Copy
What’s the ideal keyword density for a 300-word article? Is it 2% or more than that? I say don’t worry about the percentage and just do the following and your copy will work just fine: Put your main keyword in your title. While it is not definite whether spiders start scanning a page from top to bottom or vice versa, it is the title that states what your article is all about. It is...
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