The Importance of the Anchor Text
Why the Anchor Text and the Keyword Should Go Together First of all, what is an anchor text? The anchor text is the clickable text in a hyperlink. Do I need to explain what a hyperlink is? I hope not. An example of an anchor text and a hyperlink is this: my favorite place in the whole world! The anchor text there is “my favorite place in the whole world!” and it is hyperlinked to...
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