5 Truths My Former Bosses Taught Me in My Writing Career

July 22, 2009

I have been working as a writer for nearly a decade. Through all those years, I have had my own share of good, bad and weird bosses. But if you look at it from a different perspective, there really is no bad experience working under any superior because you still learn a thing or two [...]

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The Coffee Bean and Tea Leaf’s Swirl Rewards Card for Free WiFi Access

July 19, 2009

I am not a coffee drinker; I’m a chocolate drinker so whenever I’m in a coffee shop I always look for chocolate on the menu. With The Coffee Bean and Tea Leaf I always go for their Ice Blended drinks. Right now my favorite is Pure Chocolate Ice Blended.
Last weekend, together with my girlfriend, we [...]

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Copyblogger Has Zero Twitter Followers?

July 15, 2009

I was surprised when I visited Copyblogger today. Why?
Would you believe Copyblogger has zero Twitter followers?

I’m sure this is just a technical problem because I’m one of Copyblogger’s Twitter followers. At least one follower should have reflected there.

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Ayos na Ayos!

July 12, 2009

Have you seen the Google ads of AyosDito.ph?
Here’s a screen capture:

What I like about it is not only the amazingly clear visuals, but also the humor in it. In the ad everything is priced ridiculously low.
Even the bird was not saved…

I love this ad.

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Budget MIL

July 5, 2009

Ramil is a close friend of mine and a former co-worker. He is one heck of an illustrator / graphic artist / cartoonist. For more than a year, I have tried to get him interested to showcase his works on the internet. But he said he didn’t have much time to put up a gallery [...]

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Please, Think Twice (Even a Thousand Times) Before You Call Yourself a Writer

June 20, 2009

I would like to make a disclaimer. PinoyCopywriter.com is my blog. This is not a site where I’m offering writing services. Again, this is just a blog.
I mentioned that because I have received job offers and even applications for a writing position. I kindly turned them all down.
But there’s this one applicant that stood out [...]

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Good Dinner

June 18, 2009

I had dinner with my boss and co-workers at the C2 restaurant in Shangri-La Plaza in Mandaluyong. I fell in love with their laing and buko pandan shake. The latter was served in a bamboo-shaped glass. I had to remove the long pandan leaf that was placed there as a garnishing because the first time [...]

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Pentel Ad

June 7, 2009

I was rummaging through my old backup files when I came across this Pentel ad that I did years ago. I was working for Sterling Paper which was the distributor of Pentel products here in the country.
One day my boss asked me to come up with a simple ad, measuring 2 inches by 10 inches [...]

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"Sikip" TV Ad

June 5, 2009

Seldom do I admire a TV commercial, but this one from Camella Homes is truly amazing. I have nothing but praises to whoever thought of it. I wonder who is the copywriter behind this gem.
Aside from the very catchy “Bulilit” song, this ad also features one of the cutest kids to have graced the television.
[...]

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Understanding Why We Write

June 3, 2009

Why do we write?
As a job? To earn a living? To express our thoughts and emotions? To share our knowledge? Or simply because we’re good at it?
I first started to write creatively when I read Jules Verne’s “A Journey to the Center of the Earth”. It was science fiction that got me mesmerized into reading [...]

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