The Basics of Web Content Writing
Online business has never been any hotter and every entrepreneur’s target is to make their endeavor look more appealing than others. One of the most effective ways to achieve this is by web content writing. A piece of web content refers to an article, a blog, or another text-based material which can be used to increase a company’s online visibility and reputation. It can also function as a...
Read MoreHow to Make Your Images Searchable
You probably already know that search engines cannot tell what an image posted on your site is all about. For example, if you post an image like this one: …how can a search engine know that the picture is about John Stockton? Even if you put a text saying ‘John Stockton’ within that image, it still can’t be read by the search spiders. There are a couple of effective ways...
Read MoreEzineArticles
I have just noticed that EzineArticles’ quality is going down. There are articles with blatant grammar and spelling errors right on the first sentence. And if you read through the whole article, not only is it laden with errors, but it also has nothing at all. No value, no quality, the sentences are there just for the sake of constructing a paragraph. There is even this one article I just...
Read MoreThe Importance of the Anchor Text
Why the Anchor Text and the Keyword Should Go Together First of all, what is an anchor text? The anchor text is the clickable text in a hyperlink. Do I need to explain what a hyperlink is? I hope not. An example of an anchor text and a hyperlink is this: my favorite place in the whole world! The anchor text there is “my favorite place in the whole world!” and it is hyperlinked to...
Read MoreWeb Content Writing: Text in Images
There are two things why I am not fond of very long copy in an image, especially a banner image. 1. In an SEO standpoint, search engine spiders can’t read text in an image. And since the example image below contains considerable copy, I could only think of the search engine optimization that could have been gained from those words. 2. A poorly designed image can make the copy very hard to...
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